Unwind is a brand centered around relaxation and self-care, offering a curated range of products designed to help people decompress and de-stress after a long day. From individual items to complete kits, everything is crafted to help users create a calming, restorative atmosphere. One product is the Sleepy Storybook Sleep Set, inspired by the fairy tales you loved as a child. This set is designed to evoke the cozy, sleepy feeling those stories brought, transporting you into a dreamlike world. It includes a sleep spray, candle, and lotion—each one inspired by a different fairytale character.

When it came to the design, accessibility and organization were key priorities. I aimed to create packaging that could be opened easily—either from the top or via a magnetic side closure. Since this packaging is intended not just to house the products, but also to live on your bedside table or shelf, the aesthetic had to strike a balance between simplicity and charm. The final design features a clean layout, enhanced by intricate illustrations and a complex type system that adds visual interest without being too overwhelming.